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	<title>Web Content Copywriting</title>
	<link>http://www.webcontentcopywriting.com</link>
	<description>SEO Copywriting to Maximize Your Web Content</description>
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		<title>Marketing creativity boosts profits</title>
		<description><![CDATA[Chief wordsmith and &#8220;idea machine&#8221; increases your profits You and I are in the business of generating big ideas. Our livelihood depends on a constantly flowing creative spigot. The better your ideas, the more profits you bring in, right? As Chief Wordsmith and Marketing Strategist for WebContentCopywriting.com, nothing fires me up more than helping a [...]]]></description>
		<link>http://www.webcontentcopywriting.com/marketing-creativity-boosts-profits/</link>
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		<title>Copywriting magic: Turning words into money</title>
		<description><![CDATA[The Writer&#8217;s Life When Katie Yeakle of AWAI asked Dan Kennedy what he loved most about being a copywriter and enjoying The Writer’s Life, he said: “Turning words on paper into money is endlessly fascinating.” He added, “Personally, I like the variety: I write copy for clients in several different fields, I write copy for [...]]]></description>
		<link>http://www.webcontentcopywriting.com/408/</link>
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		<title>A 3-Step Formula for Implementing Marketing&#8217;s &#8220;New USP&#8221;</title>
		<description><![CDATA[Applying marketing&#8217;s &#8220;new USP&#8221; to your online campaign Okay, so in the last post I essentially tossed the USP in the trash.  I dismissed what has been a marketing staple for 60+ years &#8211; the Unique Selling Proposition.  In its place, I proffered the 21st century version of the USP to online marketers &#8211; the [...]]]></description>
		<link>http://www.webcontentcopywriting.com/a-3-step-formula-for-implementing-marketings-new-usp/</link>
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		<title>Nobody cares about your USP</title>
		<description><![CDATA[Marketing&#8217;s &#8220;New USP&#8221; We&#8217;ll get into the modern-day application in 63 seconds, but first&#8230; Back in the 1940&#8242;s, Rosser Reeves of the Ted Bates and Company ad agency coined the term &#8220;USP&#8221;. (Quick aside&#8230;Reeves&#8217; 1952 spot TV approach was adapted to get Dwight D. Eisenhower elected, and forever changed American political campaigns&#8230;but that&#8217;s a story for another [...]]]></description>
		<link>http://www.webcontentcopywriting.com/nobody-cares-about-your-usp/</link>
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		<title>How to Generate Sizzlin&#8217;-Hot Ad Ideas</title>
		<description><![CDATA[How to generate sizzlin&#8217;-hot ad ideas I can&#8217;t shut my brain off. Ever since I became a freelance copywriter, the mental spigot is constantly &#8220;on&#8221;. I hear people talk about writer&#8217;s block, but I have the opposite problem. My mind is racing 16-18 hours a day. I&#8217;m constantly coming up with new ideas as I [...]]]></description>
		<link>http://www.webcontentcopywriting.com/how-to-generate-sizzlin-hot-ad-ideas/</link>
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		<title>Improve your web copy and increase sales</title>
		<description><![CDATA[Web copywriting: where&#8217;s the emotion? Did anyone else out there forget Valentine&#8217;s Day yesterday? Not a good move! It made me think about something else that&#8217;s being forgotten these days: emotional advertising. There&#8217;s a lot of buzz these days about writing for the web.  Keywords and SEO are the big thing.  People express themselves in 140-character [...]]]></description>
		<link>http://www.webcontentcopywriting.com/improve-your-web-copy-and-increase-sales/</link>
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		<title>The Business of Writing</title>
		<description><![CDATA[Simple copywriting tips for  business owners &#8220;Those were the best rules I ever learned for the business of writing.  I&#8217;ve never forgotten them.&#8221; Words of wisdom from an A-level copywriter?  Not quite. Master storyteller Ernest Hemingway learned the business of writing as a cub reporter for the Kansas City Star in 1917, long before he [...]]]></description>
		<link>http://www.webcontentcopywriting.com/the-business-of-writing/</link>
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		<title>Back and neck pain relief for desk people</title>
		<description><![CDATA[Too much computer time giving you neck or back pain? Try this &#8230; Today I&#8217;m straying from my normal topics of marketing and copywriting to help your business increase sales, and letting you in on a different tip. If you&#8217;ve ever experienced back pain or neck pain&#8230; Don&#8217;t wait to take care of it like I did! I [...]]]></description>
		<link>http://www.webcontentcopywriting.com/back-and-neck-pain-relief-for-desk-people/</link>
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		<title>Dan Kennedy book</title>
		<description><![CDATA[Marketing secrets &#8220;Making Them Believe: How One of America&#8217;s Legendary Rogues Marketed &#8216;The Goat Testicles Solution&#8217; and Made Millions&#8221;, Dan Kennedy&#8217;s recent book, explores the 21 lost secrets of one of the most amazing promoters of &#8220;cures&#8221; of the 20th century, Dr. John Brinkley. Each chapter is like a marketing seminar in and of itself, and [...]]]></description>
		<link>http://www.webcontentcopywriting.com/dan-kennedy-book/</link>
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		<title>Why Dan Kennedy loves copywriting</title>
		<description><![CDATA[Dan Kennedy on copywriting When Katie Yeakle of AWAI asked Dan Kennedy what he loved most about being a copywriter and enjoying The Writer&#8217;s Life, he said: &#8220;Turning words on paper into money is endlessly fascinating.&#8221; He added, &#8220;Personally, I like the variety: I write copy for clients in several different fields, I write copy [...]]]></description>
		<link>http://www.webcontentcopywriting.com/why-dan-kennedy-loves-copywriting/</link>
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